Turn Your Idea into a Reality - Part II - The power of your own voice

By David Schnurman

See Part I:  4 Steps To Turn Your Idea Into A Reality

David just hit that point that every other entrepreneur dreads when they are starting their business. After uncovering a lot of research in the educational toy industry, he realizes that his entrepreneur game and book for kids is not as unique an idea as he originally thought.

David's first instinct is that maybe he should call it quits because his idea was not original enough. There were a handful of other games out there already. Two of the games were especially good and had distribution in Kmart and Toys R Us.

However, before calling it quits his wife reminded him of two major points. First, the reason he came up with his unique game and book in the first place was because he never came across them in any store he visited. So while the other products had distribution, they were clearly not everywhere.

Secondly and more importantly, he felt that there was a need for his product. David is passionate about entrepreneurship and is even more passionate about making sure children get wind of the entrepreneur "bug" at an early age. Therefore, even though there was more competition in this area then he expected, none of them had his voice. His unique voice is what is going to separate him from his competition. If he believes in himself and truly knows that he can create something that is better and different than what is out there, he will be successful.

While this mindset alone won't guarantee his success, I guarantee David would fail without it.

Like a smart husband, David heeds the advice of his wife and continues his exciting journey to turn his idea into a reality.....and so should you.